About ET AI
Making AI Make Sense
We believe AI is for everyone. Not just engineers, not just executives — everyday people deserve to understand the technology reshaping their world.
At ET AI, we're making that happen.
The Origin Story
In 2023, Ernest and Tanja Owens saw something clear: The world was moving toward AI, but most people were being left behind.
They weren't dumb. They weren't lazy. They were just missing a translator — someone to explain this incredible technology without the jargon, without the hype.
So they started ET AI. A mission to bring artificial intelligence down to earth. To make it accessible. To prove that understanding AI isn't for the elite — it's for everyone.
From Charlotte, NC, they've built a community of thousands of people learning AI on their own terms. No prerequisites. No gatekeeping. Just clarity.
The Vision: A 10-Product Universe
ET AI isn't just a podcast, a newsletter, or an academy. It's the foundation for something bigger — a complete ecosystem of AI-powered hardware and software.
The hardware IS the strategy.
Phase 1: 2027
ET AI Ring One
The foundation of wearable intelligence. Biometric health tracking meets AI habit formation in a seamless form factor.
2027
ET AI Buds
Real-time translation and voice-activated intelligence. Crystal clear audio with whisper-quiet command recognition.
2027
ET AI SaaS
Enterprise-grade AI solutions made simple for everyday users and local small businesses to thrive in the new economy.
2027
ET AI Guardian / SENTINEL
Advanced autonomous security protocols that protect your personal digital interactions from intrusive data mining.
2027
Phase 2: 2028
ET AI Lens
Augmented reality overlays designed for hands-free AI interaction, blending digital insights into your physical view.
2028
ET AI Phone
The hardware center of your AI life. The first mobile device built from the ground up to prioritize AI interaction.
2028
What We Believe
🚪
Accessibility
AI is for everyone. Not everyone has a PhD in computer science. We explain complex ideas in simple language that avoids the jargon and the hype.
💡
Clarity
No jargon. No hype. No fluff. Every resource we create passes the Grandmother Test: if she gets it, so will you.
🤝
Community
We're building a movement. A place where curious people come together to learn, ask questions, and navigate the AI-powered future together.
Meet the Team
Ernest Owens
CEO & Founder
Ernest is obsessed with making complex ideas simple. With a background in tech, education, and business, he's spent years asking one question: 'How do we explain AI to everyone?' ET AI is the answer.
On the podcast (The O-Spot), Ernest explores the intersection of AI, humanity, and the future we're all building together.
e.owens@etaiworld.ai
Twitter / LinkedIn
Tanja Owens
COO & Co-Founder
Tanja is the operations architect behind ET AI's vision. She ensures every piece of content, every experience, and every interaction lives up to the mission: making AI accessible.
Her 'Grandmother Test' — can your grandmother understand this? — guides everything we build. If Tanja's grandmother gets it, so will you.
t.owens@etaiworld.ai
Twitter / LinkedIn